Also, fuck xfinity and their BS. Can't even change wifi password without downloading an app.
Post memes here.
A meme is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme.
An Internet meme or meme, is a cultural item that is spread via the Internet, often through social media platforms. The name is by the concept of memes proposed by Richard Dawkins in 1972. Internet memes can take various forms, such as images, videos, GIFs, and various other viral sensations.
Laittakaa meemejä tänne.
What led to this?
Is there some benefit to the company?
Is there a shortage of web developers?
Is it just the latest trend for things to be an app?
Non-cynical answer: better integration with the service due to being a bespoke application. Maybe some perceived security.
Cynical answer: advertisement and spyware.
Also to trap people in their ecosystem/walled garden due to annoyance of having to transition out.
#1 is capturing as much customer data as possible, and that is way easier with a proprietary app.
Sales of data, both raw and curated, are a huge business and secondary income stream for most retailers.
Apps get a whole lot more access to the goodies in your phone than websites do.
They also get to do those god forsaken push notifications.
A browser limits what kind of tracking they can do, while an app gives them full control over telemetry and usage data collection. Go look at the permissions for some of those bespoke apps, and you’ll quickly realize that they’re basically using it to profile the fuck out of you.
I never understood this point. In a browser you can track every cursor movement, every keystroke, every scroll action, every loss of focus, and send it to your servers in real time, all without the user noticing. How is tracking easier in an app?
The app knows what’s going on elsewhere on the device, too.
It takes more development to push an app. They want you to download the app so they can track you even when you're off the site and then they sell that data to advertisers.
Apps became popular in the early days of ios and android for a few reasons.
Network speeds at the time were slower so you could save a lot of loading time by downloading the "app version" of a product and essentially having all of the images and media essentially preloaded to a device.
Hardware was a lot weaker in those early days of smartphones by a large margin so it also helped to have an optimized version of your website even if that website was something that was otherwise basic. If you had social features there was also the benefit of better integrated notifications(which browsers have now but didnt back in 06/07). Also the internet of the mid to late 00s was riddled with mouse centric hover menus, and Flash multimedia and this was not mobile phone friendly.
Then there is just marketing. Theres an app for that! Its funny that ios traps people in so thoroughly into not using another message app than what's built in when the early days of the iphone were marked with downloading and exploring all kinds of different apps. Android emulated this approach and even before advertisers and businesses realized they could lock users in and track everything they did there was a rush to make apps simply because smart phone users wanted apps. I remember working customer service for a website years ago and our site worked fine on mobile and I had some customers complain because "apps are the future" and its like I dont see why you'd need a purpose built app for this one site, and for our many faults our mobile experience is actually pretty solid!
Of course after all was said and done there was a revelation made by the new age era of social media and web development. You could use dedicated apps as a way to track people to sell advertising dollars and also make it easier to keep them captive specifically on your service. Afterall they arent even using a browser to access your stuff theyre using your app to access your service, and get notifications, and get custom tailor made advertising and content and stay on your app forever and ever and ever.
Most apps for sites are just websites packaged for phones with a bit of data collection added on.