this post was submitted on 29 Aug 2023
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I genuinely think that advertising should be illegal at this point. It's a ridiculous concept.
Based. Absolutely true, there is no good use for advertising.
How do you define "advertising"?
Is it advertising if a community government makes citizens aware that bus service will be changing?
Is it advertising to tell people that there's a suicide hotline available if they need help?
Is it advertising to encourage people to volunteer for a local festival?
What about telling people that the festival exists using a poster? Is that an ad? Does it depend if the festival is free or non-profit?
Advertising is just fundamentally about bringing people's attention to something. The spectrum can range from a municipal government "advertising" its monthly meeting so that local people can participate in their local democracy, to spam emails hyping a pump-and-dump cryptocurrency.
Different people will have different ideas where the cut-off should be. The extreme libertarians will say that nothing should be banned. Others will say that it's ok to ban ads for alcohol and cigarettes but not for makeup or coffee. Even totalitarian states and supposedly communist states where one entity controls all companies have ads. Some of the most striking ads ever made were for Mussolini.
So, the question really isn't about banning ads, it's just where to draw the line.
An increasing number of states are banning billboards along highways. Travelers do need a low tech method for finding certain services though, such as food, lodging, fuel and restrooms. So you'll see those blue signs that says "FOOD NEXT EXIT" with a Waffle House and Burger King logo. In order to put the logo on that sign, the business has to meet certain criteria (which vary from state to state like all highway laws), for example a restaurant must be within 3 miles of the highway, be open for at least 12 hours a day and feature public restrooms and telephones. The sign itself may include a distinctive logo and the name of the business in legible font but no slogans or ad copy. "This burger restaurant is nearby."
This I see as an appropriate amount of advertising.
Paying to tell others that they should buy something they otherwise would not.
So, the government of Florida advising people to stock up on emergency supplies ahead of the oncoming hurricane -- banned?
It is a great example of how an industry can survive with only self-reported effectiveness. I remember a freakonomics episode where it was shown that very infrequently do companies get a positive return on marketing spending. It will be very interesting if that industry ever collapses.
Oh definitely. Its essentially a massive case of 'it's difficult to get someone to understand something when their salary depends on not understanding it.'
Same shit with Facebook claiming videos were the bestest content possible, using numbers sourced from the vicinity of their pelvis. Now every goddamn news site has autoplaying video for no damn reason.
Multinational scam artists
Advertising is about creating trends, and catching some impulse buyers. Effectiveness is likely overstated, but on the other hand it's difficult to quantify the effectiveness of a trend. I don't think it's likely to ever collapse, people will always want to believe they can influence others more than they actually can.