They just happen to be the two biggest movie releases of the year this far. I think they beat all the Marvel movies and the new Indiana Jones in box office, which signals that serialized movies are not the huge phenomenon they used to be just a few years ago. They are also received very favorable reviews. So they are just getting a lot of positive attention.
this post was submitted on 03 Aug 2023
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It essentially started as a meme 
It's the silliness of the contrast between them. Similar to the animal crossing and doom communities coming together and creating memes when their games launched on the same day.