He has a unique wrestling/television background for presentation, but nothing he says or how he communicates it is original or limited to him. He's speaking to the crowd and saying 50% more of the quiet part out loud for bog standard right-wing policies. All the next crop of far-right politicians has to do is speak to the crowd with the same lack of filter. If the market still exists someone not on my radar will fill that niche in the same way that I think there are probably plenty of decent-ish left-leaning politicians that we don't see on democratic tickets because the democratic machine currently suppresses them. Even if it's just , that's probably a winning electoral strategy when the opponent is .