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The average American has been convinced that when they are done being a worker for the day, they become something "better" and more important... the consumer. The consumer has no needs other than consumption. The consumer has no wants other than consumption. Their fellows economically simply become their servants as that is the illusion created by the culture of consumption.
Look at most folks making less than $100k/year and who are voting Republican. Ask them why they are voting and they will give you a myriad of reasons, but (in my experience) it mostly boils down to "they're hurting the other team and I want to be part of the winning team." Some liberals will give you the same type of response, but it's less common (or less enthusiastically so maybe). It's less that our electorate has been dulled to political activity and more that politics has been turned into a participation sport with teams, branding, and merchandise.
In my experience, the greatest example of this are the folks who've been completely demoralized saying "both sides are the same." It is true that both the Republicans and Democrats are the same... if the only way politics affects you is economically (or if you can convince yourself that that is the case). It's not the politicians or even the parties that are hurting the average American, it's the Consumer Capitalism all sides of our politics back that's hurting us. Now, I'm not going to sit here and tell you a fairytale like "USSR was good actually" or "PRC is good actually." Just as America and it's systems have problems, those countries and their systems had/have their own problems.
Being the core of the post-WWII Western hegemony, American politics has problems that are uniquely it's own; the old adage of "there are no poor Americans, only temporarily embarrassed millionaires" sadly holds true. It affects every level of our politics, culture, and society to the point where no one needs to propagandize to that effect... it's merely self-reinforces at this point. You work doubles at the Walmart to feed your family and to afford your cell phone plan because you're just one magic algorithm lift away from TikTok stardom... it'll happen -any day now- why worry about politics?