this post was submitted on 17 May 2024
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[–] IHawkMike@lemmy.world 105 points 6 months ago (2 children)
[–] Bizarroland@kbin.social 53 points 6 months ago

There are tools that allow people who buy ads to compare the performance of their ads with their own metrics.

The more ineffectual an ad platform is, the less likely ad purchasers are to purchase ads.

If 20% of American internet users used ad nauseam it would cause significant financial damage to ad companies across the globe.

[–] MossyFeathers@pawb.social 16 points 6 months ago

Google might not care, but if enough people install it, their advertisers sure will.