I literally write down all names in notes. I'm so incredibly bad with name recall that I forget names of people I worked with and known for years. That app is a life saver and I open it a lot.

I also use the trick to imagine their name as something completely over the top absurd. Which works because the image is so much easier to recall. For example Karen would be then behind the wheel of a Ford Ka running on its back tires. A Ka Run... But this is very difficult to do in the moment.

Otherwise yeah I can lose names at any moment of anything at any point in time. People, towns, events, brands, objects, concepts... Just gone. My mind went passed it with a 1000 miles a minute and forgot to grab it.