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From what I know having worked in adtech,
With the above, even without knowing your name (this can easily be determined) , they are able to know enough about you to determine the kind of person you are, with whom you interact, where you go, your political affiliations, job, salary estimate etc and sell it to advertisers. This is usually sold as "audiences" but given the tools provided to advertisers, it's easy to create hyper targeted ads and recommendations (remember Cambridge Analytica).
We voluntarily give up a lot more information than we realise.
And remember, the smartest people on the planet work at these companies, so the above is nothing in comparison to what behemoths like Facebook, Google, Tencent, etc are capable of.
Second this!
Phones give out a lot of personal information on their own lol. On top of the phone, don't forget that social media apps like Threads also require you to login... with credentials stored at FB/Meta... that they can derive all the aforementioned information on, as well as other type of things (Amazon purchases? Stuff you watch on youtube.com? Google queries?...) by using some creative tracking technology. You basically gave them a dog tag to identify you whenever you sign up for services after all
For shittier apps like Thread, apparently they also do some weird stuff like forcing the app to be on once the OS boots, so... yeah.
Imagine doing all that work and still lose money
This is a really good oversight (see: insight, overview, etc). Honestly, for anyone actually interested in this stuff and what makes the internet tracking/advertising machine tick, take some of the HubSpot Academy’s courses. There’s definitely other courses out there, but the HubSpot ones are all free, and the topics aren’t hard once you get immersed in it.
Plus afterwards you can put the faux-certs on your resume and knife fight with the 20,000,000 other adtech people that just got laid off.
Not a native speaker and kind of OT, but isn’t it supposed to be “overview” rather than “oversight” in this case? Maybe not necessarily “overview”, but I think “oversight” would only mean mistake or supervision. I was just wondering.
Probably. I write half my comments drunk, so I wouldn’t use them as a basis for ESL learning 🙃
It’s a good catch!! Apologies for any confusion.
Insight. They mean insight.
Don’t forget, giving these apps access to your photos also opens up a puzzle of location data of where you spend your time and have visited
Doesn't Threads app have direct access to browsing history as well? I feel like that's another can of worm that could probably use some further explanation on.
This sort of makes it tempting to run everything in an emulated virtual machine that is streamed to your phone...
Each app in a separate instance...