this post was submitted on 04 Oct 2023
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TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it's the 'tip of the iceberg' (www.businessinsider.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
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TikTok ran a deepfake ad of an AI MrBeast hawking iPhones for $2 — and it's the 'tip of the iceberg'::As AI spreads, it brings new challenges for influencers like MrBeast and platforms like TikTok aiming to police unauthorized advertising.

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[–] PocketRocket@lemmy.world 6 points 1 year ago

If memory serves (being knowledge I gleaned from a podcast). He's a YouTuber that has carved out a popular niche in philanthropy of sorts. All for views of course, but some philanthropy none the less. Very popular I think with, I want to say Gen Alpha aged kids. A lot of people have imitated the content style in the last few years. So I guess there is instant brand recognition and trust there for a lot of people.