this post was submitted on 07 Sep 2023
1804 points (99.2% liked)

Technology

59377 readers
3806 users here now

This is a most excellent place for technology news and articles.

Our Rules

  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots

founded 1 year ago
MODERATORS
L3s@lemmy.world
L3s@fry.gs
L4s@fry.gs
L4s@lemmy.world
enu@lemmy.world
1804
BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them (www.thedrive.com)
submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world
263 comments fedilink hide all child comments
 

BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.

you are viewing a single comment's thread
view the rest of the comments
[–] dual_sport_dork@lemmy.world 2 points 1 year ago* (last edited 1 year ago)

Or, hear me out on this, all cars with the hardware have that feature functional. Crazy, right?

This is what Subaru does. Buy an Outback or a Crosstrek and it comes with heated seats. Because it just does. They don't make one that doesn't. Here's how they handle consumers who "don't want" heated seats: Don't press the heated seat button. Done.