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Online Ratings Are Broken | Companies aren’t asking for your feedback. They’re begging you for data.
(www.theatlantic.com)
this post was submitted on 27 Aug 2023
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Technology
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Funnily enough, when ratings were 1-10 people more accurately gave their feelings about an experience. 1-5 started being used to simplify reviews but it really didn’t. It just made them all useless.
1-10 is the same basic system: 9-10 means you’re adequate, 8 means you are worthless.
8 meant you’re average really. 7 meant you needed to improve drastically.
Nah, most businesses are using the top box score. 9-10 gets 1 point, any other score gets 0 points. Then they add up all the 1s and take it as a percentage of the total. If your percentage isn’t high enough, you get your pay deducted or fired.
8 and 1 count exactly the same: 0 points.
My point is was, not is. This is pre 1-5 scale, as in years ago.