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submitted 1 year ago by L4s@lemmy.world to c/technology@lemmy.world

Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters::Italian Parmigiano-Reggiano makers are using microchips to verify the authenticity of their products and thwart scammers.

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[-] Kolanaki@yiffit.net 30 points 1 year ago

Hold up...

There is counterfeit cheese?

[-] neptune@dmv.social 15 points 1 year ago

And olive oil and cigarettes and... Anything else really.

[-] Thisisforfun@lemmy.world 6 points 1 year ago

Wait till you find out about fake eggs (etc) in china

[-] GladiusB@lemmy.world 6 points 1 year ago

Have you not tried Velveeta?

[-] s_s@lemmy.one 5 points 1 year ago

EU has lots of protected origin products.

[-] fne8w2ah@lemmy.world 2 points 1 year ago
[-] bamboo@lemm.ee -2 points 1 year ago

Cheese that is cheaper and just as tasty as the original? Thank you china!

[-] GyozaPower@discuss.tchncs.de 5 points 1 year ago

With a few sparkles of deplorable work conditions on top, delicious!

[-] grue@lemmy.world 4 points 1 year ago

Don't forget the melamine.

[-] Petter1@lemm.ee 2 points 1 year ago

Yea, many swiss brands have problems protecting their IP in America. Just recently Emmentaler lost its IP there, because Emmentaler describes a sort of cheese which is like our Swiss Emmentaler in America vs here in Switzerland only cheese from the Emmental is allowed to be called a Emmentaler.

[-] ours@lemmy.film 4 points 1 year ago

Also for the Gruyère cheese it was recently announced the US will ignore Switzerland's claims. That despite the fact Gruyère and Emmentaler are traditionally made with raw milk, something that's illegal in the US.

[-] Petter1@lemm.ee 4 points 1 year ago

It’s ridiculous that while we can’t protect our cheese in America they just successfully protect pictures of any apple (even real ones) here in Switzerland.. Well, luckily only in connection with technology, but yea REAL Apples…

this post was submitted on 20 Aug 2023
507 points (89.2% liked)

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