this post was submitted on 09 Aug 2023
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Take-Two CEO: "We Ought To Be Monetizing 100% Of The Audience" For Mobile Games | GameSpot (www.gamespot.com)
submitted 1 year ago by nanoUFO@sh.itjust.works to c/games@sh.itjust.works
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[–] Rynelan@feddit.nl 4 points 1 year ago* (last edited 1 year ago) (2 children)

Streamers will.. devs don't make money on little Timmy that is allowed a $2 purchase. They make money on streamers that "I BUY EVERYTHING IN GAME X!" (Shocked face)

[–] sugar_in_your_tea@sh.itjust.works 4 points 1 year ago

Yeah, streamers and whales are their biggest target, but in this article TakeTwo is saying they're going to target everyone else, meaning little Timmy's $2.

I don't understand the "whale" mentality, though I do kind of understand the streamer mentality since they're making money by being a place where viewers can see all of that optional content.

[–] Oneeightnine@feddit.uk 1 points 1 year ago

I think the term they use is 'whales'.

If 99% of their audience ignore them, they still make a bucket load of money because the 1% who can afford to spend the money, or have issues with self control more than make up for it.