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Yeah, because google is vague.
Not sure what "100" means, but that's what it peaked at.
That is a percentage score. So you take the highest level of searches and it will always be 100% and all lesser scores are in comparison to that score of 100(%). If you can find out what the actual number of searches are for that one score, you can derive the approximate number of searches in the other places. It shows an informational tool tip on desktop.
Well that's less than entirely helpful.
Thank you very much for the explanation!
Your welcome... I liked it when it was Google Zeitgeist and they published hard numbers but since they rebranded and named their video series Google Zeitgeist good luck finding out the actual numbers 🤐
Here are a couple comparisons that maybe give it more relevance:
Of course its fucking IOWA
Iowa is just where that term was the most popularly searched. However, it was searched in all states.
I explained Google Trends a bit more here if you’re curious.
100 means that’s when the searches hit their most popular peak while 0 means nothing was really searched. Google trends does not show actual search volumes.
Google Trends looks at search terms compared with all searches done (in a specific geographic region and time point). That data is then normalized.
It’s essentially looking at popularity trends of is this hot or not.
Source: I am a former SEO
Edit: here are specifics about what I mentioned above if you’re curious.