this post was submitted on 30 Jul 2023
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my take on the subject, as someone who worked both in design and arts, and tech, is that the difficulty in discussing this is more rooted on what is art as opposed to what is theft
we mistakingly call illustrator/design work as art work. art is hard to define, but most would agree it requires some level of expressiveness that emanates from the artist (from the condition of the human existence, to social criticism, to beauty by itself) and that's what makes it valuable. with SD and other AIs, the control of this aspect is actually in the hands of the AI illustrator (or artist?)
whereas design and illustration are associated with product development and market. while they can contain art in a way, they have to adhere to a specific pipeline that is generally (if not always) for profit. to deliver the best-looking imagery for a given purpose in the shortest time possible
designers and illustrators were always bound to be replaced one way or a another, as the system is always aiming to maximize profit (much like the now old discussions between taxis and uber). they have all the rights to whine about it, but my guess is that this won't save their jobs. they will have to adopt it as a very powerful tool in their workflow or change careers
on the other hand, artists that are worried, if they think the worth of their art lies solely in a specific style they've developed, they are in for an epiphany. they might soon realise they aren't really artists, but freelance illustrators. that's also not to mention other posts stating that we always climb on the shoulders of past masters - in all areas
both artists and illustrators that embrace this tool will benefit from it, either to express themselves quicker and skipping fine arts school or to deliver in a pace compatible with the market
all that being said I would love to live in a society where people cared more about progress instead of money. imagine artists and designers actively contributing to this tech instead of wasting time talking fighting over IP and copyright...
Artists don't own their styles, so it's interesting to see them fight to protect them.
The only thing that makes anything valuable is that someone wants it, or at least wants it to exist. Nothing has intrinsic value because value itself is a human construction. This necessarily includes art.
Artists should own their styles, but only in combination with their name. Forgery has always been a problem, but it's obviously a lot more accessible thanks to AI. As a hobbyist artist myself, I don't see monetary value as the main problem, but rather misrepresentation. Feel free to copy my style, but don't attribute your art to me — AI generated or otherwise.
That being said, I'm super excited about this evolution of technology.
Consider how many of the small, independent artists produce art with the intentional style of Disney.
Styles being something subject to protection would probably be disastrous to all but the biggest names (who could hire lawyers).
Maybe I'm missing something here but isn't Disney a great example of a style having ownership? One that Disney aggressively defend too. Difference being an individual person doesn't have the resources of all of Disney so they can't do much to defend their art... idk i'm rambling.
Disney doesn't defend the style. They defend the use of the characters. You can find countless pieces of. fan art (draw X in the style of Disney) that haven't been sued over.
Things like r/learntodraw : Trying to get better at Disney’s style (yea, reddit) aren't infringing.
But I can assure you that if style was something that could be protected, then there'd be a great deal of amateur and fan content that is currently produced by small time artists that wouldn't be able to anymore. ... And the "you copied my style" would mean more than internet bragging points.
Ah I get it