Now imagine if they had something to advertise which people actually want!
Firefox
A place to discuss the news and latest developments on the open-source browser Firefox
So long as they remain open source
Google was recently successfully sued for being anit-competitive by paying third parties to set Google as the default search engine.
That payoff by Google is like 90% of Mozilla's income, which is probably disappearing. So yeah, they're in full panic to fill that gap.
I don't see how they think it's a good move. I'm not speaking about people being upset. Most of the Firefox users are either people having at least some tech knowledge or people which use it because of a person with some tech knowledge.
And most of these people use an ad-blocker, know how to install a fork and so on. So, from the beginning, I don't know who think it's a good idea other than to kill Firefox.